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Email & SMS marketing Freemium

Klaviyo for Webshops

Pricing, use cases & alternatives · Updated October 2026

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What Klaviyo does for your store

An email and SMS marketing platform that connects to your store data to run automated flows (welcome, abandoned cart, post-purchase) and segmented campaigns, with AI features for content and segments.

Best for: Email and SMS flows driven by store and customer data

Store tasks

Pricing

Pricing model: Freemium

We could not confirm exact prices on the official pricing page, so we only show the pricing model.

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Video: Klaviyo in action

Video by Max Sturtevant: “Klaviyo Email Marketing Tutorial For Beginners (FULL SETUP)”. Third-party video, not made by Shoptools AI.

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Alternatives to Klaviyo

Compare: Klaviyo vs Omnisend →

Picked by Max, e-commerce operator with 20 years of experience. Last checked: 2026-10-15

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